The loyalty platform for agents and developers.

Tell the agent what you want. It builds the program, simulates the rules, and asks for approval before anything ships. Integrate with one API.

Start building See it build a program

One event API · A CLI that ships integrations · 117 agent tools · Free to start

Agent workspace

Describe the program. The agent builds it, shows its work, and waits for your approval.

Programs & rules

Points, tiers, and campaigns — every rule simulated before it goes live.

Event backbone

One canonical event API. Real-time evaluation, idempotent by default.

Gamification

Spin wheels, quizzes, and challenges as first-class program mechanics.

CLI & recipes

Integrate Shopify, Segment, or your own stack from the terminal.

Build a loyalty program in a conversation.

Ask the agent to design a program, change a rule, or analyze performance. It shows its work and asks before anything ships.

Open the full preview

Scripted preview · no account required

Platform tour

Six parts. One incentive operating system.

Interactive previewDecision runtime

Tap a card to raise it · drag to rearrange

A runtime for what happens next.

Everything begins as an event.

A purchase, visit, milestone, or change in intent enters the system as a canonical event.

One event API for every customer signal.

Send purchases, visits, and milestones as canonical events. Rails evaluates them in real time — durable, ordered, idempotent.

loyalty.events.ingestRedpanda · live

member.registeredaccepted18 ms

transaction.completedevaluating24 ms

member.tier_changedresolved31 ms

member.balance_updatedresolved27 ms

Partitions 12Consumer lag 0Delivery at least once

“Give Northstar an onboarding experience informed by the best airline programs.”

Loyalty Intelligence500+ programs

01American AAdvantage94%

02Delta SkyMiles88%

03United MileagePlus83%

Early valueVisible progressStatus momentum

500+ loyalty programs, already studied.

A structured corpus of proven mechanics and category patterns informs every program the agent designs.

Integrate in minutes from your terminal.

The CLI inspects your project, proposes a plan, and previews every change before it lands.

~ rails integrate plan

Inspecting repository…

React application detected

Server route available

Shopify recipe compatible

Plan ready · 3 files · 0 secrets exposed

Drop-in recipes for your stack.

Shopify, Segment, or your own API — recipes generate integration code you inspect, own, and evolve.

rails add shopify-hydrogen

Shopify Hydrogen

Rails recipe

Canonical events

1Inspect the existing app2Map order events3Generate a reviewed route

Free for developers. Starts at $29 in production.

250 active members free, no card, no time limit. Usage-based from there — pay for members, not seats.

See pricing

One system, from customer signal to delivered value.

Connect the systems you already run. Stream customer behavior into one runtime. Design with embedded intelligence, then execute through APIs, recipes, or conversation.

Shopify

Salesforce

HubSpot

Square

Redpanda

Loyalty Intelligence

Braze

Snowflake

USDC

PostgreSQL

Ready to build your loyalty program?

Start building